AP: What software and techniques do you use the most?
Alberto Cerriteño: Illustrator and Photoshop are the essential programs that I use to produce my work. First of all I create all the shapes and the main composition in Illustrator, then I export all my vectors into Photoshop to add the various textures and colours. I probably spend at least half of my time just on the colour-correction process; it’s the colour palette that is going to define the finished image, so for me, I feel it’s one of the more important stages in my production process. My Wacom tablet is also a pretty basic one, but lately I’ve moved over to the Cintiq and I’m loving it!
AP: Photoshop plays a large part in the production of your art, but do you have a favourite tool within the software?
Alberto Cerriteño: Naturally, Photoshop’s fantastic tools used for colour correction are definitely my favourites. I don’t usually work with that many layers because of the complex textural nature of my work. I find it much easier to start flattening layers to apply textures at certain points of the process. Then, at the final stages of design, I pretty much end up with just a few layers that still require lots of colour tweaking, so that’s when tools like Color Replacement are there to save the day!
AP: In the past you’ve taken part in collaborative art projects and group gallery shows, but do you work with anyone else to produce your personal work?
Alberto Cerriteño: Not really. I do like to collaborate with people sometimes, but I typically choose to execute my illustrative work by myself.
AP: There are many talented designers out there keen to pursue a career in the industry. What advice could you offer to other artists wanting to take on similar projects to the ones you’ve undertaken yourself?
Alberto Cerriteño: Work as much as you can – any free time is a great time to practise, to generate ideas and nail down projects. At the end you’ll be surprised by how much payoff you can get from taking full advantage of all those ‘dead’ times [in which you might otherwise do nothing with]. Later on, this practice [and routine] will become a natural habit and your production time will be rewarded.