The InTANDEM Road Safety Competition, which launches on 31 March, gives designers in the UK, Channel Islands, Isle of Man and the Republic of Ireland the opportunity to create a new hazard symbol, warning road users of the dangerous lorry risk zone for cyclists.
The InTANDEM Road Safety Competition launches after fatal or serious injury cycle casualties increased beyond the 2,500 mark; 20 percent of cycle accidents in the capital involve Heavy Goods Vehicles (HGV).
The hazard symbol will combat a common accident which occurs whilst turning left at a junction; cyclists are in danger of being crushed against the wheels of a large vehicle, if the driver cannot see the cyclist on their nearside. The new sign will advocate that extra care is needed when passing a large vehicle on the nearside.
Judges include Robert Smalley, Chief Driving Examiner for RosPA, Subash Ludhra, president of IOSH, creative director Gary Harringman, Studio Harringman and managing director Amanda Jackson, Tigerfish PR.
The most creative design will win £1,000.The closing date is midnight, 30 April 2012.
Full details, and terms and conditions see: http://intandemcompetition.com/